For some reason, people seem to want to know what I think. (No, not you, of course. I mean people in the business of workplace giving and volunteerism. My Day Job.)
I am fortunate to run the nation's largest workplace giving campaign (fourth year in a row with the top honor) and one of the nation's largest employee volunteer programs (over 1.5 million hours recorded by our employees in 2013). Much of the growth of these programs occurred on my watch, and I'll even take credit for some of it.
This year I've been honored with a few opportunities to tell people what I think about all this, what I've learned. And I think I came up with some good stuff. See for yourself.
On April 17, I spoke on a webinar about workplace giving put on by the American Heart Association and American Cancer Society. Although the audio is faint and I sound like a frog, the content is actually really solid, from all three presenters. You can enjoy the recorded webinar and see for yourself. (No idea if it expires at some date.)
Blog Posts
As a member of the advisory council for the Charities @Work conference in both 2012 and 2013, I was asked to write a few blog posts about employee community involvement.
- Workplace Giving, Beyond the Numbers (March 29, 2012)
Why it's important to go beyond the typical metrics of dollars raised and hours volunteered, and how you can actually measure the impact you're having on your corporate culture. - Do recognition programs really incentivize employees to give or volunteer? How can we know? (March 7, 2013)
Don't confuse incentive programs with recognition programs. No one is incentivized by recognition, though recognition is critical to success. - What does it take to get managers on board to support employee volunteering? (March 21, 2013)
In a big company, even with top level support and front line enthusiasm, a program can sputter without the buy-in of middle management. How do you get them on board?
And a little fun, too
One of the programs I manage, our volunteerism, has a pretty awesome brand. I have brought my Wells Fargo Volunteers water bottle to some pretty cool places. Like these:
Half Dome in Yosemite |
Swayambhunath (the Monkey Temple) in Kathmandu |
Looking at Machhapuchhre, the "holy mountain" in the Annapurna range in Nepal |
2 comments:
I participated in the AHA/ACS webinar and Peter was his usual articulate self. Peter and Wells Fargo Bank (WFB) did a great pilot with their retail locations that made customers aware of WFB's community programs and increased giving by team members. A worthwhile listen.
Chris Baca
Thanks, Chris!
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